The buzzes in the order of Zahara, CD sales and of course
her appearances and performances. Yet I don’t know how a great deal she’s
generated financial wise, but I assure you even a twit can see that she’s made
so much, but her music videos are saying the very opposite, they are meagre,
low budget, and do not relate to her prevailing music. What triggered this is
her music video “Ndize” that was played on SABC 1’s live music show previous week.
CAUTION: First of
all before I proceed any further, I would like to clear out that this is a
column, which is based on my opinion and advice. I have nothing against the artist or TS Records.
I kept on asking myself if she’s embezzled or just that TS
Records wanted to keep the production on the lowest of all budgets. I mean a
Nokia N8 could have done a superior job compared to whatever equipment they
used, but again it is not the type of camera one uses. Proper planning,
experienced music video director, editor and producer could have done wonders.
And that’s only if a budget was not Eastern Cape but Johannesburg if you get my
twist.
Really now, if she was a civic servant I would ask that her
financial status to be a public matter, this means whatever she has made be
disclosed in public because her music videos are to be honest a smack of her
change (money) in her pretty face. We know there are artists who never got her
sales and attention buy yet their music videos are worth watching.
I am still and will be her fan, but I am just sharing a
matter of concern that must be corrected by those in power (TS Records). I wish
that TS Records see this article as I am going to tag them via twitter. Right
now I feel very disappointed that music videos of such an icon be deficient in
good planning. Even a thug does not only smash a window and grab, but they put
their thoughts in action as to grab and run to which side and how safe it is
for them not to get arrested.
I would further advice Eastern Cape artists to do their own
thing and only seek distribution from the record companies in Johannesburg.
Don’t sign up with them please, unless you want to be dressed poor than your
worth and music. I therefore call that a change must impact and what has
happened to Zahara must not happen to any artist I don’t pretty much care if
they from Joe Slovo Skwatta Camps in Langa, Cape Town.
Public Comments via
Facebook:
Question via Facebook
status update: Do you think Zahara’s music videos are worth what she has
made?
“The videos are like home videos, there’s not much effort in
terms of the presentation… Maybe the budget wasn’t enough.”
“Ja maybe her videos are not that nice compared to the audio
sound.”
“Videos were done on cheap budget, I mean I can also go to
sing at the beach and I mean even the make-up is not there, and Sbu uses
Zahara.”
“They not because you can see the view is so boring nothing
relate to the song… when you watching a video is must visualise the audio… TS
you are robbing Zahara shame.”
“Zahara should have approached me for videos because I’m so
creative, thinking out of the box… her video is lame and does not agree with
the song…”
Disclaimer: The Comments above do not in any way represent GoXtra News
but those of the individuals who commented via social network Facebook.
Column/Opinion by Buchule Raba (Socialist) below the comment box
or send them via email to editor@goxtranews.com,
Gonzo Journalism was
coined by Hunter S. Thompson. In Gonzo writing you tell it as it is, e.g. if
your president sucks, well, s/he sucks plain out…
©The views expressed above DO NOT in any way represent GoXtra
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