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Tuesday, June 3, 2014

US hip-hop sensation Nas teams up with Johannesburg Philharmonic Orchestra for the Extra Cold Music Concert!


Collaboration is the name of the game when it comes to the Castle Lite Extra Cold Music concert. Not only has SA’s fastest growing and largest premium beer, Castle Lite, teamed up with multiple award-winning super producer Timbaland to curate the highly anticipated music experience, but the already powerful line-up seems to be collaborating amongst each other to bring music lovers a one-of-a-kind musical extravaganza.


In case you missed it, Timbaland himself is producing the Extra Cold Music concert which includes a line-up of Wiz Khalifa, Nas and a host of exciting local artists including multiple SAMA award winning Mi Casa, Spoek Mathambo, Black Coffee, Zakes Bantwini, DJ Clock with Beatenberg, and Reason.

Castle Lite is pleased to announce that, in addition, Nas will be collaborating with the acclaimed Jingle Punks Hipster Orchestra AND the Johannesburg Philharmonic Orchestra.  The Jingle Punks Hipsters are known for their distinctive and thrilling takes on contemporary pop classics, all propelled by violins, cello’s and ukuleles. Whilst they only consist of 6 members, joining the ensemble of 26 members from the JPO will most certainly be an epic experience.

But this is not all… it has also been announced that local award-winning “Jika”-stars Mi Casa will be collaborating with the legendary and iconic Ladysmith Black Mambazo for a performance like no other. This unique partnership will undoubtedly have music lovers jiving to the majestic sounds of these two popular groups. 

“Ladysmith Black Mambazo is a legendary group that we have always looked up to and aspired to work with one day. When were booked to perform at Castle Lite’s Extra Cold Music Concert, it was an opportune time to collaborate considering the nature of the event,” comments Mi Casa. Fans can expect a Capella sounds from Ladysmith Black Mambazo infused with the beats and vocal talent that Mi Casa has become known for, as together they perform an Extra Special set on the night. “Fans can expect nothing but the best!” concludes Mi Casa.

Whilst on the topic of acclaimed “duos”, concert goers will also be hosted by popular 5fm DJ Warras “The Shady Lurker” who will be sharing the stage with the sexy Pearl Thusi during the experience.

Supersport Park itself will be transformed into a state of the art, open air musical experience, with sensational sound, LED visuals as well as unique Castle Lite bars and chill zones. Add to this some 20 000 people draped in an all-white dress code who will be descending on the venue in alliance to the brand’s commitment to promoting responsible consumption of alcohol.

It doesn't end here – concert goers will also have the opportunity to download the freshest music performed at the event straight to their mobile phones, at the free WIFI zones situated around the venue. As if all of this wasn't enough, Castle Lite’s latest mobile innovation will also be making an appearance – the “X-Cold GP truck” – Apart from its obvious good looks, X-COLD GP boasts a host of #ICE features which take Castle Lite’s experiential focus to the next level! 

This innovative, interactive and entertaining refreshment mobile has an on-board Chill Blaster that is able to refrigerate your Castle Lite in less than ten seconds, and a built-in fridge that chills up to 70 cases of beer simultaneously, as well as draft taps and an ice maker. Several interactive touch points have also been developed which offer consumers an opportunity to engage and interact with the vehicle in an extraordinary manner, which will guarantee to get the party started!

Castle Lite’s Extra Cold Music Concert: 7th June 2014, Supersport Park Centurion.

Tickets for the Extra Cold Music concert are now on sale, ranging from General Access at R440 to VIP at R1500.  All tickets are on sale now on www.computicket.com and at all Computicket outlets. Get yours now to experience the latest music live! Visit www.castlelite.co.za for more details.


Dress white. Dress Warm. See you there!

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