Raising a toast to the industry’s finest and the best spirits in the business, the winners of the 19th annual International Spirits Challenge were recently revealed. Local favourite Red Heart Caribbean Rum has been announced as a winner of one of the coveted global awards in this year’s highly acclaimed competition, namely a Gold Medal in the Rum and Cane Spirits Category, and is the only Standard Dark Rum in this category to have achieved such an award. Winning an ISC medal is considered an outstanding achievement and underlines a producer’s commitment to quality and innovation through the spirit.
The International Spirits Challenge (ISC) is the most respected and influential spirits competition in the world, recognising three key areas of the industry namely Tasting, Design and Packaging/Marketing. Since its inception in 1995, the ISC has become a truly global competition receiving more than 1,000 entries from nearly 70 countries worldwide.
Known as a premier event focused on promoting outstanding quality spirits from around the world, the competition is founded on a rigorous and independent judging process which serves to encourage the high calibre of spirits, designs and campaigns entered into the competition each year. It is supported by most of the world's leading spirits producers as the international standard for quality and excellence – winning an ISC award is therefore an impressive achievement for any spirit that passes the scrupulous blind assessment from the experienced panel of specialist judges.
As the name suggests, Red Heart Caribbean Rum is made with love and passion, combining all the finest pot still Rums from the heart of the Caribbean and proudly bottled in South Africa. Red Heart pot still Rums are matured in white oak casks, giving it the perfect smooth, rich flavour and a depth of character.